Typically I don’t write about breast cancer all that much on this blog. Instead I choose to focus on the positive, what I am learning through this battle, and the blessings I have encountered during the journey. For this post, however, I felt the need for something different. October is Breast Cancer Awareness Month. Then again, you already knew that. Everything is dressed in pink and pink ribbons, even the White House is bathed in pink lights this month. It’s been 28 years since October became the official month for breast cancer awareness but this October is entirely different for me—I am now AWARE of breast cancer. It’s easy to get lulled to passivity by the overabundance of pink every October. Like Pepto-Bismol coating our consciousness, we can see the pink but not the need to act. I have supported the cause in the past: I have donated, raced for the cure, bought the pink ribbon gear, and worn the apparel, but let me tell you, nothing heightens your awareness of breast cancer like a diagnosis of breast cancer!
So this month I am asking you, no, pleading with you to not only become more aware of breast cancer and the need for continued research toward a cure, but become personally aware of the risk of cancer and take action toward good breast health. By that I mean self-exams. My breast lump was discovered by me in the shower. Mammograms are an important and necessary tool, but there is an equally important process by which many women have detected a problem and begun the first steps in their battle against this disease. Ladies, if you are not in the habit of doing monthly self-exams, now would be a great time to start. Gentleman, please talk to the women in your life about this vital life-saving process. Your mother, sisters, wife, and daughters all could use a nudge and gentle reminder.
If you need a little more motivation let me share some staggering numbers with you. Approximately 1 in 8 women in the United States will develop breast cancer at some point in her lifetime. That’s just fewer than 12% of all women in the U.S. In the last year, there were an estimated 230,480 new cases of invasive breast cancer, with an additional 57,650 new cases of non-invasive (in-situ) breast cancer in the U.S. For more detailed and mind blowing statistics please see: www.breastcancer.org
For all the retail stores offering breast cancer awareness sales, the restaurants with special breast cancer awareness menus (the photo at the top is a group of some lovely ladies in my life out for breast cancer awareness night at the Melting Pot earlier this week), for all the races and pink ribboned fundraising events, don’t forget the important task of assessing your breast health.
Monthly self-exams save lives. 
